You can easily manage content and marketing campaigns in one screen. You no longer need to rely on IT to create new experiences.

Optimizely CMS has a number of features that help you automatically work smarter. These include automatic A/B testing, landing pages and content recommendations.

If you are looking for a solution that makes it easy to drag and drop content and products on the same page, then Optimizely is the right choice for you.

Optimizely also has all of the features you would expect from a commerce platform, including product and catalog management, payment and checkout.

We’ve invested a lot in personalization capabilities that make your experiences stand out. Start small with personas or use advanced AI to personalize content or products for every single visitor.

We understand the power of owning your own visitor data. We have built-in tools to automatically capture and analyze data so can quickly optimize experiences.

Our cloud service is designed so you can focus on your business while we take care of the rest. You get 365/24/7 monitoring and support and unlimited websites.

We believe you should only pay for what you use, that’s why our cloud service enables you to automatically scale up or down as needed.

Optimizely sites are built in ASP.NET MVC, a web application framework developed by Microsoft, or by using our Headless REST API.

Architects and developers can use our extensive set of APIs to make a big impact with a minimum of code.

Optimizely easily integrates with external systems using our Service API. This REST-based API helps you connect systems faster.